2020 marks not only the beginning of a new year but also the start of a new decade — as well as a new dawn of stylish Pandora jewelry designs made with self-expression in mind. There’s excitement in the air as we reset our intentions for the year ahead; whoever you want to be and whatever you want to show the world, get off to a good start with the jewelry that makes you shine on the inside as well as the outside.

A flawless fusion of heritage and modernity, our ultra-modern Purely Pandora designs profile perfect proportions and an elegant play on minimalism. Bringing with them a sense of harmony and timeless wonder, symmetrical formations of polished metallic spheres on rings, necklaces, earrings, bracelets, and charms create a storytelling style for 2020 and beyond.

Note to self: Find the pieces that tell your story best and highlight them on the Pandora O Pendant. Our Pavé Ball Pendant puts the sparkle in your new year style.

Express yourself with our Beaded Pavé Band Ring. Crafted in sterling silver and pavé-set cubic zirconia, creating the illusion of four separate rings.

Our Beaded Circle Stud Earrings are a reminder to shine every day. The transformative pair updates your look in an instant.

Show another side of your style with our Beaded Openwork Charm, shaped from sterling silver or Pandora Rose, our 14k rose gold-plated unique metal blend.

Play with the pieces that reflect who you are and what you stand for. Say something about you with the glow of Pandora Rose, Especially Pandora Club Charm in 2020.

ABOUT PANDORA

Pandora designs manufacture and markets hand-finished and contemporary jewelry made from high-quality materials at affordable prices. Pandora jewelry is sold in more than 100 countries on six continents through more than 7,500 points of sale, including more than 2,700 concept stores. Founded in 1982 and headquartered in Copenhagen, Denmark, Pandora employs more than 26,000 people worldwide of whom more than 11,500 are located in Thailand, where the company manufactures its jewelry. Pandora is publicly listed on the Nasdaq Copenhagen stock exchange in Denmark. In 2018, Pandora’s total revenue was 22.8 billion (approximately EUR 3.1 billion).